
Vibrant is the world leader in premium contextual technology aligning billions of words across the internet with relevant video, information, tools, and advertising. With over 6,500 premium publishers, reaching over 250 million unique users per month, Vibrant gives top brand marketers the opportunity to deliver highly targeted advertisements within premium web content and offers publishers premium editorial tools to re-circulate users throughout their websites.
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Unlike other one-dimensional solutions, the VXPlatform leverages semantic analysis, frequency of words, page positioning, source code data, and demographics to determine contextual relevancy in the most accurate way. Vibrant SafeServe, a proprietary ad verification service, is applied to all Vibrant contextual products, ensuring that the ads are delivered in a brand-safe environment.
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Cella Irvine, Chief Executive Officer
Cella Irvine has more than 25 years of leadership experience in the digital, media and technology industries.
Most recently, she was CEO of The New York Times Company's About Group, where she led extensive efforts in contextual advertising.
Martin Forbes,
Sr. Vice President and Managing Director, Europe
Martin Forbes is in charge of driving profitability and revenue for Europe and APAC. He is currently also member of the
Office of the Chairman and part of the Senior executive team at Vibrant. He has been with the business since 2006.
Prior to joining Vibrant, Martin was a Director with PricewaterhouseCoopers LLP UK working in the Management Transaction Advisory Group.
See Vibrant's Management Team »
*comScore 2011
19th January UK »
Vibrant Acquires Image Space Media Contextual Leader Expands Innovative Solutions with ‘In-Image’ Advertising
3rd January UK »
Five Best Practices for Digital Marketers in 2012
Vibrant is the worldwide leader of premium contextual advertising.
Driven by the talent, creativity and passion of its global team, Vibrant is just what it says it is, VIBRANT. Listed as
one of the Best Places to Work by Crain’s New York Business in 2011 and Advertising Age in 2010, Vibrant delivers
innovative marketing solutions and
exciting careers.
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