Vibrant Media
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In-Text Advertising Guidelines And Standards
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Editorial Policy
Clear explanation of Vibrant Media's relationship between its in-text advertising units and online editorial content.

Content Categories
Our content categories are rapidly diversifying. See which ones you can be a part of.

FAQs
Answers to frequently asked Vibrant In-Text Advertising questions.

Vibrant Media Offers Recommended Guidelines & Standards
for In-Text Advertising.

  1. Vibrant In-Text Ad units will always be clearly identified as an advertisement with
    the word "Advertisement", "Sponsor", or "Ad" clearly displayed above the ad.


  2. Vibrant Media respects privacy and does not require the use of personally identifiable or behavioral information relating to an individual user.


  3. Vibrant In-Text Ad units are distinguished by a double-underline to identify that
    the word contains an advertisement link.


  4. Vibrant In-Text Advertising is powered by a publisher-side technology called IntelliTXTTM. IntelliTXTTM is administered with the permission and support
    of publishing partners. The code is installed by publishers into their sites and does not require any additional code, Adware, or Spyware to be downloaded
    or uploaded by a user.


  5. The identification of words and phrases by the IntelliTXTTM technology is an independent and automated process that takes place after the article has been
    posted online. At no point can the editorial process be controlled or influenced.


  6. Vibrant In-Text Advertising links will go directly to the identified advertiser web site as denoted by the URL.


  7. Vibrant Media does not work with Adult advertisers and serves only advertising messages and copy that
    are in accordance with national advertising guidelines.


  8. Vibrant Media closely monitors late breaking news and political coverage ensuring that the advertising
    creative/copy is relevant and appropriate.